Eternal Promotions is a specialist shot-sales agency dedicated to driving revenue, growth and elevating nightlife across the UK.
About Us
Experts in High-Impact Shot Sales
And
Passionate about elevating nightlife
Who We Are
Our trained shot staff deliver stronger floor sales, meaningful guest engagement, and a seamless, professional service every single night.
Built on more than a decade of high-volume experience through our sister company, Simmering Shots, our approach combines proven sales techniques, polished presentation, and operational reliability.
Shot sales, perfected
Three guiding principles
Performance First
Every decision we make is driven by results. Our teams are trained to sell respectfully, confidently, and consistently, without disrupting the experience.
Professional Delivery
We believe professionalism is non-negotiable. Our staff represent your venue with care and confidence, even in high-volume environments.
Total Transparency
Trust is built on clarity. From nightly settlement to clear reporting, we operate with complete transparency so venues always know exactly what to expect.

insurance cover
Built to meet Standards
Fully insured
Comprehensive insurance cover is in place for all staff and venue environments, providing peace of mind for both venues and management teams.
Risk Assessment
Detailed risk assessments are carried out to ensure safe, compliant operation across every booking, tailored to each venue environment.
Responsible alcohol sales training
Every new team member completes responsibile alcohol service training before working on the floor, ensuring sales are conducted professionally and responsibly.
Training & Standards
Training that sets us apart
Every Eternal Promotions team member completes hands-on training, shadowing shifts, and tailored coaching before working independently.
We cover sales technique, guest interaction, and floor awareness so they know exactly what to do from the moment service starts.
What we deliver
Our difference
Proven Revenue Uplift
Increased shot sales delivered through structured floor coverage and consistent selling, with performance you can track night after night.
High-Performing Talent
A dependable team of trained shot staff who arrive prepared, presentable, and ready to integrate seamlessly into your venue.
A Fully Managed Service
We handle staffing, preparation, logistics, oversight, and settlement, so your nights run smoothly from start to finish.
Clear Reporting & Settlement
Nightly sales reports and transparent settlement provide complete clarity and peace of mind.
A Professional On-Floor Presence
Our team enhances your venue’s atmosphere through presentation, energy, and guest interaction.
A Decade of Industry Insight
Built on years of high-volume experience and refined for the UK market, our methods deliver consistent results.

Ready to Work With Us?
Let’s Support Your Venue
If you’re looking for trained shot staff, a fully managed service, and measurable impact on your shot sales, we’d love to talk.